OOVENTIVE — Customer-discovery guide

Learn about the customer’s existing work before asking them to react to your proposed solution.

[ ] Name the person using the product and the person deciding to buy.
[ ] Ask about the last time the problem occurred.
[ ] Document the current workaround and its cost in time or effort.
[ ] Ask what triggers a search for a different approach.
[ ] Identify approval, integration, and procurement constraints.
[ ] Separate observed behaviour from enthusiasm about an idea.
[ ] Record conflicting feedback and the assumptions it challenges.
[ ] Choose the next experiment and define what you want to learn.

Notes:

https://ooventive.com/founder-toolkit/